What Information Should I Put on a Business Card?
A business card might be small, but it can make a big impression. Whether you’re meeting potential clients, attending a networking event, or simply including one in a package, your card represents you and your business. But what exactly should go on it?
Here’s a guide to the essential information to include on your business card, and a few extras you might want to consider.
1. Your Name
It may sound obvious, but don’t overlook it. Use your full name or the name you prefer to be known by in a professional setting. If you use titles like Dr., Chartered status, or professional qualifications (e.g. ACA, RIBA), you can include them if relevant.
2. Your Job Title or Role
This helps people remember who you are and what you do. Try to be specific rather than vague, for example, “Graphic Designer” is more helpful than “Creative Professional.”
3. Company Name and Logo
Your business name should be clear and prominent, especially if you’re handing the card to new contacts. If you have a logo, it’s worth including it to reinforce brand recognition.
4. Contact Information
Contact information is the main function of your business card, to let people get in touch with you. Depending on your business and how you prefer to communicate, include any of the following:
- Phone number
- Email address
- Website URL
- Social media handles
Tip: Only include platforms you actually use and keep up to date.
5. Business Address (optional)
This depends on the nature of your business. If you have a physical shop, office, or studio that clients visit, it’s worth including the address. If not, you can leave it out.
6. Tagline or Short Description (optional)
Some businesses benefit from a one-line explanation or strapline to give context at a glance. If your company name doesn’t clearly indicate what you do, a short description like “Specialist Landscape Photographer” or “Bespoke Wedding Stationery” can help.
7. QR Code (optional)
A QR code is a great way to link to your website, online portfolio, or digital business card. Just make sure it’s tested and leads to a mobile-friendly page.
8. Design Considerations
Less is more. Leave some white space so your card doesn’t feel cluttered. This helps the important information stand out. Use a clear font and make sure the most important details are easy to find at a glance. And always check your spelling!
Final Thought
The best business cards are simple, clear, and professional. A small piece of card that leaves a lasting impression. And if you’re unsure how to lay it all out, we’re always happy to help.
Looking to print high quality business cards? We offer a range of finishes, card stocks and sizes. See our main business card page here.
